Launch Google Chrome Twice With Different Users

Google Chrome is a solid web browser. It’s fast, generally reliable and will sync all your data with their servers, all your computers and mobile devices. It wont let you launch 2 instances which causes problems when using multiple desktops and it wont let you sign in as 2 users at the same time. There are some easy steps to make this possible however.

Step 1: Create a shortcut to chrome. Go to C:\Program Files (x86)\Google\Chrome\Application\ which is the default Chrome install directory. Right click on chrome.exe and choose “Create shortcut”

Step 2: Right click the new shortcut and choose “Properties”

Step 3: In the properties popup find the box labeled Target and add -user-data-dir=C:\Chrome\user2 be careful to paste only the underlined text onto the end of the Target text field. You don’t want to change anything else or your shortcut might not work. You can change user2 to any folder which allows you to have as many different instances as you want. You’ll need 1 shortcut for each instance.

ChromeMultUserSnap

Step 4: Hit ok and launch Chrome via the new shortcut. You can use that shortcut to start a second instance on your second desktop or sign in as an entirely different user. Chrome will automatically sync your settings for this new instance so all your bookmarks and addins will transfer over if you want them.

9 thoughts on “Launch Google Chrome Twice With Different Users

  1. It does not work in my case with W8. It does not allow me to save “-user-data-dir=C:\Chrome\user2”

    What I´m doing wrong?

    • If you are unable to save the shortcut then there’s probably a syntax error. Make sure you didn’t delete any of the punctuation or spaces when modifying the shortcut.

  2. I did as mentioned. But chrome is not launching in the second desktop. I double click the shortcut and nothing happens.

  3. With windows 10, when I try and create the new shortcut for chrome, this pops up:
    The name ‘”C:\Program Files(x86)\Google\Chrome\Application\new_chrome.exe”-user-data-dir=C:\Chrome\user2’ specified in the Target box is not valid. Make sure the path and file name are correct.

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